Foxel Media GmbH
Hero image showcasing a high-end product rendering and demonstrating expertise in 3D visualization.

Professional Product Rendering: We Bring Your Ideas to Life

A product rendering makes your products visible early on. We create photorealistic, technically accurate 3D visualizations and animations that clearly showcase functions and details from every angle—perfect for start-ups, established manufacturers, and marketing teams who want to present complex products in a clear and compelling way.

Our 3D visualization gives you full control over presentation, environment, and lighting, creating the perfect visual experience for your product.

Your Benefits: When 3D Visualization Outperforms Photography

While traditional photography is bound to reality, product rendering removes those limits. You don’t just get an image or an animation — you get a flexible, digital asset for your entire marketing ecosystem.

  • Perfection down to the last detail: Every material, surface, and light reflection is perfected. No dust, no scratches—just your product in its ideal form.
  • Total flexibility: Need different colors, new perspectives, or an exploded view for a technical presentation? Once created, the 3D model can be adapted and restaged infinitely—without expensive reshoots.
  • Show products that don’t exist yet: Launch your product to the market while it’s still in development. Perfect for crowdfunding, investor pitches, or pre-sales campaigns.
  • Make complexity understandable: With a technical animation, you reveal how your products work from the inside. Make invisible processes visible and convince with technical expertise.
3D-Produktvisualisierung
Wireframe-Modell

An outstanding product rendering is no longer a luxury—it’s a decisive competitive advantage in digital commerce and B2B marketing.

Example of Embedding an Interactive 3D Model

Load & display 3D model By clicking you agree to load external content. Your IP address is sent to sketchfab.com and LocalStorage can be used.

More in our privacy policy

Our Process: From CAD File to a Perfect 3D Visualization

Transparency and close alignment are the keys to outstanding results. As an experienced 3D animation agency, we follow a proven process to bring your vision to life with precision.

  • Phase 1: Consulting & Data Preparation

    Everything starts with your idea. We discuss your goals and requirements. The technical foundation is usually a CAD model you provide, e.g. a STEP file. We review the data and prepare it for visualization.

  • Phase 2: Texturing, Lighting & Rendering

    This is where we breathe life into the model. We define materials, surfaces, lighting moods, and camera angles. During this phase, first drafts of your realistic 3D visualization are created and closely aligned with you.

  • Phase 3: Animation, Visualisation & Output Formats

    Depending on the project goals, the model can then be refined and developed in different directions: We create static 3D visualizations as high-resolution images for marketing and print, produce animated videos to showcase products and illustrate complex processes, or prepare interactive 3D models for websites and training purposes – for example as a GLB file or 3D PDF.

Costs & Pricing of a 3D Visualization

Questions about the cost of a 3D animation or the price of a 3D visualization are key. Since every project is unique, there are no flat rates. The investment depends on several factors:

  • Model complexity: How detailed is your product’s geometry?
  • Number of renderings/animation length: Do you need a single view or an entire series? How long and complex should the animation be?
  • Level of detail for textures & environment: Should the product be isolated or placed in a complex, photorealistic environment?
  • Quality of source files: Do you have clean CAD data (e.g., STEP files), or does the model need to be rebuilt by us?

We’ll be happy to provide an individual, transparent quote tailored precisely to your needs. Our goal is to deliver maximum value and ROI.

Frequently Asked Questions about Product Rendering & 3D Animation

What is the best foundation for a high-quality product rendering?

The ideal basis is 3D CAD data as used in product development (e.g., STEP, IGS, or FBX files). These allow us to work precisely and to scale. If no data is available, we can also model your product based on drawings or photos.

How long does it take to create a product rendering?

A simple rendering can be completed within a few days. A complex technical animation can take several weeks. Duration strongly depends on complexity and review cycles.

Is 3D rendering cheaper than a professional photo shoot?

The initial investment in creating the 3D model may be higher. In the long run, however, 3D rendering is often the more cost-effective solution, as new images, color variations, and perspectives can be generated without complex logistics or additional photo shoots. Product families often share similar colors, materials, and components, and camera and lighting setups can be reused consistently across multiple visuals.

Which industries benefit most from technical animation?

Mechanical engineering, medical technology, the automotive industry, and manufacturers of complex electronics especially use technical animations to explain their products clearly, train staff, and support sales.

Kickstart Your 3D Visualization Project

Ready to showcase your product in a light that truly reflects its quality and innovation? Let’s create compelling visual worlds that fascinate and persuade your audience.

Tell us about your vision. We’ll advise you—without obligation—on the possibilities a professional product rendering can unlock for your business.

Contact us now for a no-obligation consultation. Get in touch: